By Anish Majumder
1. Make post scannable.
Write in a way that gets your heart racing and locks in a reader from the first sentence.
2. Stay on topic
Trying something you're not sure you can pull off. Writing posts on current events, conducting interviews with people you admire and opening the door to guests posts. Dare to tinker with your formula. Your readers will respect you for it.
3. Be an authority
